Many think event planning begins with venue tours and catering menus. But at Shimmer NYC, we know the most successful events start much earlier: with a crystal-clear strategy in place.

Pickleball is still taking the world by storm - here's how to use it as the perfect ingredient for your next unforgettable party.

Summer may be in full swing, but we're currently booking holiday parties for your corporate events!

Outdoor party season is almost here! At Shimmer, we believe summer is synonymous with unforgettable celebrations with friends and family.

The future of corporate events is here. Trends you won't want to miss on the blog.